This is a tale of two waffles—and two cities. Brussels and Liege are the birthplaces of the greatest waffles known to mankind. The “Belgian waffle” originated in Brussels, but when Maurice Vermersch introduced the sweet, fluffy square-shaped delicacy to the American palette at the 1964 World’s Fair in New York, he named it after his home country. Needless to say, Belgian waffles were a huge hit.
The Liege waffle is a little different. It’s a bit rougher around the edges. Denser, sweeter, and richer, these chewy treats were created in the 18th century by the royal chef to the Prince-Bishop of Liege (see where we got our name?). Its most distinctive—and delicious—ingredient is pearl sugar, which caramelizes on the waffle’s outside during baking.
We love bringing authentic Belgian waffles to our American friends. Our waffles are prepared by professional Belgian pastry chefs, using the highest quality ingredients and home-style baking techniques. So whichever waffles you choose, you can be sure you’ve never tasted anything quite like Prince Waffles. Unless, of course, you’ve been to Belgium.